Impostor Syndrome is a phrase that I hear over and over again when I join women's support and networking events when we talk about lack of success. It is a near constant topic of discussion, although I have never heard it defined. It is so common that there came a...
Goals
What Is It? Side Hustle or Business
So, you are looking to get into a side hustle or maybe you want to start a business. But what the heck does that mean and what is the difference? Before you begin, you should be aware that they are very different things. Now, both can be great ways to earn money. But...
Business Strategy & Principles: Values, Character, & Integrity
Are you Living ‘The Dream’ or ‘In a Nightmare’? This week I am going a little philosophical. I'm going to talk about values, character, and integrity and their place in business strategy. Starting and running a business is one of the hardest and most challenging...
Is Your Website Design Modern & Updated?
Checklist of things to help build a modern website
The Client Journey: 101
Are your Clients Walking a Rocky Path or a Smooth and Safe One: The Clients Journey I have a question for you this week….. what’s it like being your client? Sounds like a strange question, but its one of the most important ones you can ask as a business owner and it...
What Does the Google Anti-trust Trial Mean in Marketing
What is Happening Right now, one of the biggest trials of this century is going on and it has nothing to do with Trump. The largest antitrust trial of the century has reached the midway point and I'm talking about the United...
The Magic Beans of Marketing
The Magic Beans Marketing Many business owners treat marketing like magic. They hire a professional and think that if they craft the perfect image and the perfect message that over night their businesses will see a huge growth...
Differentiation vs Distinctiveness
This week I want to talk with you about brand distinctiveness vs brand differentiation. Seems like the same thing right? You look up the word distinctive and the word different in the dictionary and they are synonyms for each other. But in the world of brand...
BBB Warning About Scammers
Today, I'm gonna talk about a giant pain in the rear, Scammers. We’ve all gotten the ‘do you wanna buy car insurance’ calls through the years. But, scammers are getting more sophisticated as time goes on. Now they are using social media to target us. But, this isn't...
AI in Mental Health
*(Please see bottom of article for free Mental Health Hotline Numbers available to help you, if you are in need)* AI, AI, AI...its all anyone in the tech world can seem to talk about. But, its not just affecting technology these days. It is now creeping its way into...